Tag Archives: authors

Who’s Following You?

One thing I’m still continuing to understand as an author, is how to build a large following of readers. There are so many channels where you can reach a new range of readers: email lists, Facebook likes, Instagram and Twitter follows to name a few. What I also do is research and observe other authors, I watch those who’s following seems to increase with pace and substance, and I try to understand what they are doing so that I can continually learn and develop my own following as a result.

Do they pay for services to help build their following, do they pay for software that can automate their messages or are they just continually active on all social media channels and actively finding opportunities to create interest in a broad audience? The answer is probably yes, to at least one or two of these questions.

Whatever the answer, there is a commitment to building that following and it is something that clearly links to sales and book performance.

So do authors really need to become marketers to be successful?

Of course! Even if you are lucky enough to have a good publisher with an established reputation, readers are investing in your books and you as the author. If you want them to follow your work, they need to see a piece of you as a part of that package. Learning about how to build your public author image on social media is probably the very first thing you need to do as a new author. Then you need to make sure that the public find your profile.

Another valuable piece of advice someone gave me at the very start of my own author journey was that you cannot just keep posting about your own book. That gets boring and will quickly turn your following away. As an author you need to find ways to communicate different aspects of your writing story, your book, your interests and perhaps even other books you read and enjoy. Readers want to see who is behind the book, and they want to find interest in what you do and think. Just posting ‘buy my book’ won’t help your cause.

It was that advice alone that prompted me to set up my author website, make my book reviews part of my blog, and to just write my thoughts and experiences in different blog posts. It was all new to me at the start, but as I started to build a rhythm around my posts and I received comments and notes from people all over the world, I knew that this was my way of connecting to my readers and building a platform to attract a wide audience.

Essentially, every author is different, and my advice is to find ways to market yourself that you are comfortable with and go for it. Tell your story, but in a different way; a way that will bring readers to your book and following your future publications with anticipation.

Good luck and go for it!

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LIMITLESS – Your chance to be published!

I’m so very excited to be a part of an exciting new project with a great group of independent authors who are committed to making a difference in the world through their written word!

LIMITLESS
The possibilities are ‘limitless’ when you have love, friendship and tolerance.
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We want to showcase both true and fictional stories and poems in a very special anthology that will be produced with the aim to provide all profits towards the AMAR foundation via our own LIMITLESS site on Justgiving.com.

A cause that is incredibly important today, as AMAR is an award-winning charity that works in the Middle East to help millions rebuild their lives in countries scarred by war.

We will have contributions from published authors all around the world on this exciting new project. The aim is to select a variety of short stories and poems from the entries who will become a part of this important collection!

All finalist winners will have their short stories and poetry published on both paperback and kindle throughout a worldwide distribution channel. You will also receive your very own eBook copy of the final publication. The anthology will also include your individual biography and you will also have your name highlighted as a key contributor and author for this project.

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    Key Dates and Entry Requirements:

Your stories or poems should be either fiction or non-fiction based around the subject of love, friendship and/or tolerance.
Short stories are required to be a minimum of 2000 words and a maximum of 5000 words.
Entries should be submitted in MS Word format (.doc), with line spacing of 1.5 and font size 12.
To submit your entry please use the form link.
SUBMIT YOUR ENTRY HERE

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Deadline for entries is 31 July 2017
Judging between 1st to 31st August 2017

Winners announced in the Read My Mind Winter Edition released 4th December 2017
Publication of the Anthology is anticipated in advance of the Read My Mind Winter edition on 4th October 2017!

For any enquires please contact McGrath House (contributor to Read My Mind Magazine)

Network! Don’t Compete!

Too many times I see authors competing against one another to the point where it is not healthy. The very first thing I learned on my publishing journey was that I need other authors to help me be successful. Other authors are certainly not my competition. In many ways, they are my bread and butter, as they are often the first to pick up and read my work, and they help me with feedback, advice and guidance on how to ensure my book reaches more readers.

Therefore, author-to-author, I encourage you to get to know a network of authors; respect them, learn from them and build a friendship with them.

I watch in surprise at times as authors play themselves against other authors, or write far too critical reviews for the public to read, or even worse, openly put down other author’s work. This is not a game; many authors are doing this for their living. We are not all perfect, and we will never like the same things in life. However, we should appreciate talent and passion. Like an artist, we have our taste in the style and genre of any piece of work. The same goes for writing. If we all enjoyed the same things, life would be pretty boring!

And why should we compete?

Think about it … there are millions of readers in the world. There are now different ways people can now access books: paperback, eBook, and audio books. So what makes us (as an author) think we can dominate the ‘entire’ market on our own?

Fact: we can’t! So don’t even try.

As an author, my publicity, word of mouth, readership, reviews and more have all come primarily from the author community and then it’s grown from there. Without that author community I would literally be a lone soldier trying to get my book out there into the wide world of readers. With the help of my author friends, I have expanded my readership, built a community of support and surprisingly, I’ve even made some friends.

What I’m saying here, is network. Network the hell out of your author networks, either through social media, book fairs and events, or any other available avenues. Introduce yourself, your book and your genres. Get to know the author behind the book.

Personally, what has been amazing on my own author journey, is that I have met a group of authors who are incredibly talented and write in genres I may not have picked up in those mainstream stores. Through these connections we support, promote and help each other on our journey to building our readership. Even more, I call these authors my friends. Some of them, I have never even met, but they are incredibly important now to my life, and I could not do this without them.

At the end of the day, it’s another person to talk to, albeit online or over social channels, but it is a connection that will help you on your journey as a published author. Sometimes, we need to admit we cannot do it all alone!

Have you entered the McGrath House Indie Book Awards? More information here.